What's different about LOCAL SEO? "What" and "where" – that's the difference between brand SEO and local SEO. For your franchise system's brand presence you want people to know what you do. But, your franchisees want people to find them locally – in other words, not only what they do, but equally importantly, where they do it! LOCAL SEO ensures your franchisees are where they need to be online. To be found locally, you need to cover all six factors that most impact LOCAL SEO. You can do it! Get a great start with HOT!Content. Or, our Digital Marketing Assistants can do it for you. Contact us and we'll be glad to review your options. Questions? Comments? We're here to help: Email: support@engage121.com Facebook Messenger: @engage121

We describe HOT!Content as much more than "content." It's the beginning of a journey towards LOCAL SEO success. And, if you are a local business, LOCAL SEO success is a very big deal! "SEO" stands for Search Engine Optimization, which simply describes whether, and how easily, your customers learn about you. Add "LOCAL" and we're talking about the many ways your customers not only learn about you, but also literally find their way to your place of business. No matter what business you are in, no matter who your customers are, they are online accessing information (and may be looking for you!) from a connected device, including a computer, but today, most probably a smart cell phone, which is why you need to make sure that your online presence is better than that of your competitors. This is where a whole host of companies, like this SEO Reseller, can come in handy for your business. For example, if you are the owner of an HVAC company and have found that you're not getting as many customers as you'd like to have, it could mean that there is a problem with your website and your search engine optimization in particular. When this happens, getting in touch with an industry-based SEO company that specializes in HVAC marketing could be the way forward, as they will be able to incorporate specific tools into your website that can help to drive you forward. Of course, there are plenty of other things you need to focus on too, especially when everything is done via mobile phones and tablets in this day and age. Let's go into just a bit more detail: Most information is found through a search engine; the most well-known example is Google, so, of course, your business needs to be prominent on Google. NOTE: You definitely need a website that is structured correctly to work for you. Any questions or concerns, contact us. We can help! But, LOCAL SEO, services of which are provided at Schure Consulting, means much more than Google. And, that's because there are many other search engines that matter. Consider: Facebook, Yelp, Google Maps, Trip Advisor, YellowPages and many, many more sites all have search engines. And, your business needs to be prominent on all of them! And, once your business is found, you need to present a consistent, professional, up-to-date and compelling face to your customer. Your online presence is the equivalent of your 21st century business card. While the traditional business card, printed by a company like Kaizen Print, still has its place, updating your companies online presence is the way forward. We can help you do this! Your business is being judged every day based on your online presence. If you're looking into an SEO company that will help your page get more leads, check out SEO Chester. Let's work together to make it shine. Questions? Comments? We're here to help: Email: support@engage121.com Facebook Messenger: @engage121